To the uninitiated, it might appear that Drama is a rebranding of the former UKTV Drama, but this is not the case - this was in fact relaunched in 2008 as the crime channel Alibi. (Our timeline should help make the many changes to the UKTV network over the years a little clearer).
The present incarnation of Drama launched as a brand new channel in July 2013, and was made available to Freeview viewers from the start. Despite the name, the channel also regularly shows classic comedy programmes.
The idents shown here have so far been in use for the whole of the channel's existence.
For a more detailed look at how the UKTV network has developed over the years, see our BBC Digital section.